According to industry research, 63% of shoppers are more likely to make a purchase from a store that has reviews (iperceptions, 2011) and 79% of shoppers trust reviews as much as a personal recommendation (BrightLocal). Here at PureNet, review functionality has become an integral part of our Ecommerce Solutions built in our own bespoke platform[…]
The Importance of Reviews for Ecommerce Solutions
By Paul Doherty Ecommerce, Web Design Mar 23, 2015
Using Twitter to increase brand awareness on Valentine’s Day.
By Paul Doherty Ecommerce Feb 10, 2015
With over 232 million active monthly users, Twitter is arguably one of the most important brand awareness platforms available. Every second, on average, around 6,000 tweets are tweeted on Twitter. That’s an enormous potential reach, and also a great deal of competition for attention. By now your Valentine’s Day sales campaigns should be in full[…]
[Infographic] How To Increase Ecommerce Sales on Valentines Day
By Paul Doherty Ecommerce, Magento, Web Design Jan 28, 2015
Ecommerce sales on Valentines Day have steadily grown in previous years, to ensure you are reaching your full sales potential one of our expert Digital Account Managers, Mark Cook, has decided to share his top 14 tips. Are you planning to run a Valentines Day campaign? Get in touch with our team to find out[…]
New Year, New Ecommerce Solution?
By Paul Doherty Ecommerce, Technology Jan 19, 2015
We often get asked, how do I know when my business requires a new website? Often for large businesses with solid online trading records, this question arises after months of internal discussions and meetings. We understand that a new ecommerce solution is seen to be expensive, time-costly and a large drain on resources. We’re here[…]
[Infographic] Ecommerce Email Marketing in 2015
By Paul Doherty Ecommerce, Magento, Web Design Jan 08, 2015
We expect 2015 will be the year that all companies from global ecommerce brands to SMEs will realise the benefit in email automation, personalisation and data segmentation and begin to rethink their strategy in line with customer expectations. Having delivered many successful Ecommerce Email Marketing campaigns our experienced team have pulled together four trends for[…]
Increase sales this Christmas with promotions through your ecommerce platform
By Paul Doherty Ecommerce, Magento Dec 12, 2014
We are just weeks away from Christmas 2014, and with it being one of the busiest times of the year for online spending you need to ensure you are engaging with your customers. This blog outlines a number of key promotions tips for you to run during this time of year. Firstly, ensure promotions are[…]
Is your Ecommerce website prepared for 2015?
By Paul Doherty Ecommerce Nov 13, 2014
Your website is the ‘shop window’ for your business and needs to make a good impression. Like a bricks and mortar store, if it contains out of date promotions, has a confusing layout or fails to catch the eye then your potential customer will give it a miss. The same applies to your website. When[…]
8 Business Analyst Tips You Need To Know
By Paul Doherty Ecommerce Oct 29, 2014
Our team of Business Analysts carry out detailed client project requirements gathering and produce functional specifications. They document user journeys using wireframes for use by PureNet’s development teams as part of eCommerce and web solution client project delivery and implementation. Even the most knowledgeable business analyst can encounter problems throughout this process. To help counter[…]
Norwich City Football Club launch first responsive Premier League ecommerce website
By Paul Doherty Ecommerce, PureNet News, Web Design Oct 14, 2014
PureNet is proud to announce the launch of Norwich City Football Club’s new responsive ecommerce website. The new website, which went live at the start of this month, offers the Premier League♠ football club’s customers an engaging and exciting online experience, with integrated features such as social feeds and wish lists. PureNet worked closely with[…]
Online retail spending back on track
By Paul Doherty Ecommerce Aug 24, 2014
Latest figures suggest online sales are back on track following a disappointing end to the first half of the year, with an annual growth of 14% in July. The MRG Capgemini e-Retail Sales Index rose 3% month-on-month, which is a stark contrast to the 5% fall experienced between May and June. An estimated £8.1billion was[…]